Journalism
Aleatory Journalism
My interview projects are based around an approach I call aleatory journalism. Conversations shaped by chance. Getting to ask better questions by giving up a little control.
In Tarot Interviews and Tarot DMs, I use tarot cards as a structured interview method. A randomly drawn card can guide the conversation away from standard publicity answers and towards something never heard before.
Aleatory journalism gives both guests and interviewer the possibility of surprise. The result is journalism that remains researched and edited but is more spontaneous than conventional Q&A.
I have written a short white paper on aleatory journalism, setting out how chance-based prompts can be used as a serious editorial method for interviews.
Download the white paper on aleatory journalism
The term has since appeared on Urban Dictionary, but this page remains the canonical definition of aleatory journalism.
Journalistic Profiles
Professional memberships and affiliations
- British Council - Registered Creative Practitioner
- NLGJA - Full voting member
- International Press Institute - Member
- PEN International - Member
- Society of Freelance Journalists (SFJ) - Member
- Royal Society of Arts (RSA) - Member
- Arts Marketing Association (AMA) - Member
- British Art Network (BAN) - Member
Editorial Standards
I follow the Society of Freelance Journalists Code of Practice, including standards of accuracy, fairness, and transparency. I am a full voting member of NLGJA: The Association of LGBTQ Journalists, which reflects my approach to editorial responsibility and ethical interviewing. I also align my practice with Inclusive Journalism Cymru, particularly in relation to representation, care, and accountability.
When interviewing guests, I follow the Trans Journalists Association Style Guide and GLAAD Media Reference Standards. These guide how people are described and quoted, with an emphasis on accuracy, respect, and allowing guests to speak in their own terms.
My approach runs through both Tarot Interviews and Tarot DMs. I edit interviews for clarity without altering meaning, provide sufficient context for readers and listeners, and publish with the aim of representing each guest and their work fairly.




